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Natuary Visual Identity

California

2024

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Capabilities

Wedding Identity
Invitation Suite
Event Print Materials
Scent
Signature Keepsakes
Wedding Website

About

Adrianne De Loia

About

Adrianne Superpowers
Experience

Contact

+1 917 806 3312

A Wilderness Project’s Heritage Scentscaping is launching in a few weeks. We’re so excited.

With over ten years in packaging, branding, and scent design in market, we’re bringing all of that experience into this collection. Made fo

The first round of Scentscaping Discovery Sets has officially been spoken for. Thank you to every wedding planner who requested one. We can’t wait to talk about the scents! I (Adrianne) love them all, naturally.

She’d like her wedding invitations to feel like this.

This image also reminds me...A Wilderness Project is launching Scentscaping for weddings, available this September.

Why? Because scent is the one design detail everyone remembers.

Here&r

Hand painted paper, which I decided to do on a whim with layers on top of layers using heavy tip white sharpies. I love the look and I’ll keep this up. ;)

Calligraphy by @tarajonescalligraphy (more to come), map illustrations by yours truly.

Adrianne De Loia, founder of Lassie Collective, began in user experience, where structure meets behavior. That lens evolved into branding, packaging, and product design, while her roots remain in painting and drawing. Today, it shows up in how she works with people, paper, and scent—thoughtful, tactile, and a little unexpected.